Rainbeau Curves Always For Me

Activewear That Embodies California-Cool: Get To Know Rainbeau Curves

October 10, 2017

Though athleisure emerged as a major trend in fashion just a few years ago, it shows no sign of going away anytime soon. Functional designs and classic silhouettes—not to mention unparalleled comfort—have made stylish athleticwear a staple in most wardrobes. With so many companies jumping on the fitness attire that’s made for more than the gym train, it can be overwhelming to know where to start when shopping for a basic pair of black leggings.

San Francisco-based brand Rainbeau Curves is one company that’s been committed to activewear long before it was a trend. In fact, when spandex was first introduced in the ’80s, Rainbeau was one of the first pioneers to realize its potential in clothing. It’s because of this dedication that we at Always For Me paired up with Rainbeau Curves to release activewear that’s anything but basic.

We talked with Rainbeau Curves Designer Samantha Vaughn to get the inside scoop on the inspiration for the latest collection, how their activewear is different, and what’s in store for the respected fitness brand:

For someone who’s unfamiliar with Rainbeau Curves, how would you describe the line to them?
Rainbeau Curves is a true activewear brand with mix-and-match tops, bottoms, bras and jackets that transition from gym to street. We are committed to creating fashionable clothing to flatter the fuller figure. Modern prints, performance fabrics, premium fits, and directional designs provide the perfect workout wardrobe updates.

Rainbeau Curves Always For Me

California grunge meets mixed media: A moodboard from Rainbeau Curves

What inspired the latest collection?
Our Fall 2017 collection was inspired by the contrasting new media meets grunge aesthetic that defines California. (Mood board, pictured above.) We took natural colors and the idea of camouflage and modernized them into a glitch camo print. We used mixed media, color blocking, and combinations of soft textures and geometric lines to further the look. To bring it all together, we photographed our look book in the expansive vistas of Yosemite National Park.

Rainbeau Curves Always For Me

The Ciara Tank, Style # 24281OLIVE

Fit is a major factor when it comes to workout clothes (or any clothes, for that matter!). How does Rainbeau ensure the best fit for plus size when designing and developing garments?
We constantly research activewear trends and listen to our customers’ feedback as we design for each season. We make sure that we deliver key basics and new trends in a flattering yet current way. After a design has been created, we perfect it with a combination of fittings on a plus size model and real world testing before releasing it to our customers.

What motivates your team day-to-day?
Our main source of motivation is always our customer. We always want her to feel strong and confident in Rainbeau and our creative direction and design processes revolve around that core value.

Rainbeau Curves Always For Me

Rainbeau Curves HQ in San Francisco, CA

What’s your favorite piece from this collection and why?
I’m really excited about the Ciara tank. With soft slub jersey fabric and trendy mesh insets, this style looks amazing on and really sums up what we strive for in our collections. I also love the elevated gold details that we have coming for Holiday 2017.

What’s your favorite workout? 
I really enjoy doing yoga with friends. I normally go to a studio, but also enjoy outdoor sessions. I love having the support and motivation of my friends to keep me on track!

For the plus size woman where going to the gym or a group class can sometimes feel intimidating, how does your collection help inspire confidence?
Rainbeau Curves is all about cool, flattering clothes that perform. Not only do we design each style to perfectly accentuate curvy figures, but we also include details that address our customer’s concerns. From wicking fabrics that keep her cool and dry to easy zip front sports bras that stay in place, we’ve got her active look covered so she can look and feel her best.

Explore more styles from Rainbeau Curves on alwaysforme.com.